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    Olympic gymnast Max Whitlock puts on a VERY hunky display as he flaunts his ripped physique in tiny white shorts for cheeky spoof perfume ads

    He’s a double Olympic Gold medallist. 

    And gymnast Max Whitlock proved he was just as good at modelling as winning medals as he flaunted his ripped physique in a pair of tiny white shorts on Thursday.

    The athlete, 27, put on a hunky display as he posed up a storm for the spoof pictures to launch limited edition perfume Freshly Laundered – Eco Edition by Samsung.

    Smouldering: Maz Whitlock put on a very hunky display as he posed up a storm for some spoof pictures to launch limited edition perfume Freshly Laundered – Eco Edition by Samsung

    Max smouldered as he reclined in a white inflatable boat for three of the images in an attempt to recreate Dolce & Gabbana’s Light Blue ad.

    He exuded confidence as she struck several poses on the water, making sure to work all of his chiseled angles.  

    The sportsman was also seen resting against a washing machine, which is being launched by Samsung along with the limited edition perfume.

    In this sizzling snap Max wore a crisp white shirt and held onto his undone bow-tie as he rested one elbow on a knee. 

    His own spin: The gymnast recreated some famous ads from previous years in the cheeky shoot such as Dolce & Gabbana's Light Blue ad which originally starring David Gandy

    His own spin: The gymnast recreated some famous ads from previous years in the cheeky shoot such as Dolce & Gabbana’s Light Blue ad which originally starring David Gandy

    In the photographs, Max tries to put his own spin on some famous ads and even showcases his pommel horse moves on top of the new washing machine. 

    For example, the launch video pays homage to Brad Pitt’s commercials for Chanel No.5 and Max is also seen recreating Dolce & Gabbana’s Light Blue ad which originally starring David Gandy. 

    Max said: ‘This new Samsung machine is an amazing piece of kit – it washes clothes brilliantly but also doubles up as a perfect pommel horse.

    Cheeky: The perfume is being released to mark the launch of Samsung's new washing machine

    Cheeky: The perfume is being released to mark the launch of Samsung’s new washing machine

    Strike a pose: Max also put on a dapper display in a white shirt and bowtie as he leaned against the new washing machine

    Strike a pose: Max also put on a dapper display in a white shirt and bowtie as he leaned against the new washing machine

    ‘The perfume smells amazing too – as athletes we spend much of our working lives surrounded by sweaty kit so we appreciate the refreshing smell of clean laundry more than most’.

    ‘I had a huge amount of fun creating a range of spoof ads for the new Samsung ecobubbleTM, it’s even better knowing that I’m helping to launch a product that’s eco-friendly and is making a difference to the environment’

    The unisex fragrance Freshly Laundered – Eco Edition has been specially created to mark the launch of Samsung’s new ecobubbleTM washing machine. 

    Getting in some practice: Max showed off his gymnast skills as he used the ecobubbleTM machine as a pummel horse

    Getting in some practice: Max showed off his gymnast skills as he used the ecobubbleTM machine as a pummel horse

    Familiar: Another spoof perfume commercial shot showed the athlete infront of a city-scape

    Familiar: Another spoof perfume commercial shot showed the athlete infront of a city-scape 

    The bottle is a replica of the range and will be available free to the first purchasers of the machine from Samsung KX, which is in Coal Drops Yard at King’s Cross.  

    Expert perfumer Sarah McCartney created the scent to perfectly capture the smell of fresh laundry following research which revealed that Brits rate the smell of clean clothes as their favourite scent. 

    The final fragrance contains four musks which evoke the smell of a fresh garden and fresh water, paired with aromas of lily of the valley. 

    What's going on: Max wanted to poke light fun at some of the stereotypes of perfume ads

    What’s going on: Max wanted to poke light fun at some of the stereotypes of perfume ads

    Expert: The hunk showed off his ripped physique during the shoot

    Expert: The hunk showed off his ripped physique during the shoot

    The newest ecobubbleTM is Samsung’s most eco-friendly model yet, bringing together some of its most powerful technologies to cut down on wash times and energy consumption. 

    It has also been designed to address issues by simplifying the laundry experience. 

    The machine is packed with ways to ease the load and comes with a new, simple-to-use interface as well as intelligent laundry care, saving time and hassle as well as stains.   

    In action: Max is seen during the men's pommel horse final at the 49th FIG Artistic Gymnastics World Championships in Stuttgart, Germany, in October 2019

    In action: Max is seen during the men’s pommel horse final at the 49th FIG Artistic Gymnastics World Championships in Stuttgart, Germany, in October 2019

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